Persuasion science masterclass: Part II

Influencing other people can be next to impossible if you don’t know how. Research in psychology, however, has developed a set of core principles that underlie people’s willingness to say “yes” to a request. In this course, you’ll learn even more principles as well as how to apply them in everyday situations. Get ready to skyrocket your influence!

   145 students completed this course

   95% recommend it to other students

   Teacher: Andy Luttrell

 

Start Course

 

Course plan

Lesson 1. Principle #4: Social Validation
Lesson 2. Principle #5: Liking
Lesson 3. Liking Technique #1: Similarity
Lesson 4. Liking Technique #2: Familiarity
Lesson 5. Principle #6: Authority
Lesson 6. Principle #7: Scarcity
Lesson 7. Scarcity Technique #1: Limited Number
Lesson 8. Scarcity Technique #2: Deadlines
Lesson 9. Principle #8: Reasons
Lesson 10. You Are More Persuasive Than You Think
+ Quiz

 

Format

Starting tomorrow, you will receive a new lesson straight to your inbox every morning for 10 days. Lessons take just 5 minutes to read, and each course is followed by fun, knowledge-testing quiz.

 

Membership

Highbrow teaches you something new every day. As you sip your morning coffee and rub the sleep from your eyes, Highbrow delivers a short, 5-minute email lesson to help you learn anything from art and philosophy, to business and personal development.

Join Highbrow and get unlimited access to our entire catalog of 250+ courses created by world renowned experts. With Highbrow you’ll never run out of new things to learn.

First 30 days are free. Cancel anytime. → Learn more about membership

 

  • Format
    One lesson delivered via email daily
  • Duration
    10 days
  • Time
    5 minutes reading a day

Related Courses